On the occasion of International Coastal Cleanup Day, IBEROSTAR’s hotels in Mexico joined this initiative by inviting employees and the community to do their bit to keep the beaches waste-free.
Throughout the year, each of the hotels organises, individually or in conjunction with the local authorities, cleaning days that include recreational and awareness activities in order to invite employees and their families to look after the beaches by disposing of the waste in appropriate places, separating it and promoting the culture of recycling.
The results from the cleaning days are as follows:
- 647 kilograms of waste were collected, separated by type.
- 1558 cigarette butts and straws were collected.
- 10.5 kilometres of beach were cleaned, covering the hotels’ beaches and adjoining areas.
This activity forms a part of the Think Green Environmental Programme, with which the company actively participates in the protection and conservation of the environment through good working practices and a branch of environmental education directed at clients, employees and their families, as well as the communities in which each of the properties is located.
In this way, IBEROSTAR reaffirms its commitment to sustainability, minimising its environmental impact and promoting responsible tourism. As a result of these efforts, all of the chain’s complexes in Mexico have obtained the Green Globe certification.